This project was designed to create high-impact, photorealistic 3D renderings for a modern furniture mall, similar to IKEA-style retail spaces, helping brands visualize store layouts, product arrangements, and customer experience before execution.
Through detailed architectural visualization, the project focused on:
Immersive Store Design – Simulating fully furnished sections, including bedroom setups, seating arrangements, and product displays.
Material & Texture Accuracy – Capturing fine details of furniture upholstery, flooring, and lighting to enhance realism.
Customer Experience Optimization – Showcasing intuitive walkways, browsing zones, and interactive elements for seamless shopper engagement.
Retail Branding Enhancement – Ensuring strategic product placements and signage visibility for an engaging shopping experience.
The final 3D visualization enabled stakeholders to assess store flow, refine product positioning, and enhance interior aesthetics before construction, ensuring a well-structured, customer-friendly retail space.
A visualization expert specializing in retail space design and immersive 3D modeling, ensuring functional and aesthetically compelling store layouts.
Working closely with store planners and branding specialists, the designer translated conceptual sketches into photorealistic visualizations, helping enhance customer interaction, optimize space efficiency, and refine store aesthetics.